Last Wednesday, we found out how to make an onion and chocolate sandwich and were left to wonder how it could possibly taste good. With Adobe’s acquisition of Omniture, you can tell that nobody quite gets this one: ADBE stock dipped just slightly, and OMTR hopped up to just under $22 a share, up from [...]
Categories: Web Analytics News
So, the fabled sharing of custom reports and advanced segments is live for select logins in Google Analytics. Guessing this means that we’re going to see this feature released live very soon! Google Analytics’ Advanced Segments are a powerful way of defining just the cross-section of information that you’d like to see a report for. [...]
Categories: Web Analytics News
Many of you probably saw the same email I received yesterday about a whitepaper produced by Tealeaf and semphonic, discussing the virtues of both engaging with and measuring the behavior of mobile web users. I find myself reflecting on this piece with mixed emotions. Lines like, “the recent entrance of Apple … into the mobile [...]
Categories: Practicing Web Analytics,Web Analytics News
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